The newly launched St. James’ STACK, presented by Sela, has made a remarkable debut, attracting tens of thousands of visitors over its first weekend. The eagerly awaited fanzone, a collaboration between Newcastle United and STACK, opened on Thursday, 8 August, and has since drawn 38,000 visitors, with over 26,000 pints served in just four days. The container hub, which has created 165 jobs, is also home to various street food vendors who have reported record sales since the launch.
Response
Rob West of Davey’s Mexicano described the response as “absolutely incredible,” noting that they were busy from the moment they opened and have been overwhelmed by the demand. Similarly, Garry Overs of Texas Smoker expressed excitement about returning to Newcastle, praising the venue’s non-stop activity and the positive reception from fans.
As the new football season kicks off, the venue is preparing to welcome thousands of fans for the first match this Saturday, 17 August. Although the game won’t be shown on the big screens, the fanzone will feature a full entertainment lineup, including an appearance by a former player, match preview coverage from NUFC commentator Matthew Raisbeck, and live music by the tribute act Beyond Madness.
Neill Winch, CEO of STACK, expressed his delight with the venue’s successful opening, highlighting the positive feedback from both visitors and traders. He emphasized the honour of creating a venue that resonates with the Newcastle United community. Newcastle United’s Chief Operating Officer, Brad Miller, echoed these sentiments, congratulating the team behind STACK for their hard work and collaboration, and expressing excitement for what’s to come as the new season begins.
This article is based on a press release from Sorted PR Ltd

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